TIZ Systems: sales automation and a step change in efficiency

Business context

TIZ is an established engineering company specialising in solutions for machining. Its extensive distributor network covers Poland, the Czech Republic, Slovakia and Russia, while its product portfolio includes a wide range of cutting tools supported by professional technical consultancy.

The tools market is saturated with similar offers, making it difficult to quickly identify genuine innovation. Verifying quality through testing was time-consuming and costly, while manual management of the product range, orders, the sales process and multiple language versions limited business scalability and reduced productivity.

Challenge

TIZ needed a comprehensive platform that would automate sales processes, simplify management of an extensive product catalogue, provide multilingual support, and offer a knowledge base explaining tool parameters and applications to customers.

The requirements included high flexibility and ease of use, the ability to build sets and related products, advanced filtering, a complete roles and permissions model for users and business partners, and reliable reporting to support operational and sales decisions.

Solution

Leaware designed and implemented the TIZ Systems platform, which streamlines the entire sales cycle – from enquiry to order placement – and guides customers through the selection process with consistent descriptions, technical parameters and related product recommendations.

Key features include flexible product range management, fast parameter-based filtering, creation of sets and cross-sell mechanisms, full permissions control for users and partners, automation of sales stages, and generation of real-time statistics and reports.

The platform natively supports multiple language versions, ensuring data consistency and a seamless experience across international markets. Self-service ordering reduced sales representatives’ workload, while a standardised knowledge base reduced the number of errors and service enquiries.