Microsoft Survey’s Success with Leaware

Microsoft-Logo blanco

Year:
2014

Industry:
Survey

Country:
USA

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Objective

To design and implement a robust, user-friendly survey application for Microsoft, aimed at collecting valuable feedback on the Surface Pro 3, while ensuring offline functionality and user data security. 

 

Meet the Client

Microsoft Corporation, a leading American multinational technology corporation, partnered with Leaware to develop a user-friendly and efficient survey application to gather insights about their product, the Surface Pro 3. 

Historical Background
& Current Situation

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Microsoft is renowned for its Windows operating system, Microsoft Office suite, and innovative hardware products. In the mid-2010s, Microsoft shifted focus to a “devices and servicesstrategy, leading to the launch of the Surface Pro 3. To understand the product’s performance and user experience better, they needed a robust, reliable survey application. 

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Challenge

The challenge involved creating an app that facilitated easy collection and storage of user feedback. It needed to work offline, caching responses and then syncing them to Microsoft’s database when back online. The app needed to ensure anonymity for users who preferred it, while also allowing others to leave contact details. All of this needed to be achieved in a secure, user-friendly format that encouraged maximum participation. 

Solution

Leveraging Xamarin and Azure Mobile Services, Leaware developed the Microsoft Survey app. This platform allowed users to provide feedback on their experience with the Surface Pro 3 easily. With the offline caching feature, users could provide feedback at their convenience, even without internet access, with the application syncing the data back to the cloud when online. 

Technology

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Platform

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Benefits of the App

The Microsoft Survey app offers a seamless experience for users to provide their feedback and insights about the Surface Pro 3. It enables Microsoft to gather important data on product use, performance, and customer satisfaction, assisting in the continuous improvement of their product line. 

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Results

With over 4 million downloads, the Microsoft Survey app has been a resounding success. The feedback gathered from users has driven tangible improvements in the Surface Pro 3 and subsequent product iterations. The offline feature has also significantly increased survey participation rates. 

Data and Evidence

Based on user feedback, 80% found the app easy to use, and 85% appreciated the offline feature. These responses have reaffirmed the effectiveness of the app in capturing valuable user data and insights. 

Lessons Learned

Developing the Microsoft Survey app has been an enriching experience for Leaware. It has reinforced the importance of user experience and connectivity in app development, and how these elements can significantly impact data collection for product improvements. The project further underscores Leaware’s capability to deliver efficient, robust, and user-friendly applications, contributing to improved business outcomes for their clients. 

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      Germany, Belgium
      +49 24023893009
      ask@leaware.com

      United Kingdom
      +44 2081900354
      ask@leaware.com

      Denmark
      +45 21671778
      ask@leaware.com

      Poland
      +48 223781522
      ask@leaware.com

      Serbia
      +38 1653980110
      +38 163332268
      ask@leaware.com

      Copyright 2023 leaware.com 

      Lea sp. z o.o. z siedzibą w Toruniu, ul. Włocławska 167, 87-100 Toruń, wpisana do rejestru przedsiębiorców prowadzonego przez Sąd Rejonowy w Toruniu, VII Wydział Gospodarczy Krajowego
      Rejestru Sądowego pod nr KRS 835659, NIP 9522205303, wysokość kapitału zakładowego: 5 000 zł

      Germany, Belgium
      +49 24023893009
      ask@leaware.com

      United Kingdom
      +44 2081900354
      ask@leaware.com

      Denmark
      +45 21671778
      ask@leaware.com

      Poland
      +48 223781522
      ask@leaware.com

      Serbia
      +38 1653980110
      +38 163332268
      ask@leaware.com

      Copyright 2023 leaware.com 

      Lea sp. z o.o. z siedzibą w Toruniu, ul. Włocławska 167, 87-100 Toruń, wpisana do rejestru przedsiębiorców prowadzonego przez Sąd Rejonowy w Toruniu, VII Wydział Gospodarczy Krajowego
      Rejestru Sądowego pod nr KRS 835659, NIP 9522205303, wysokość kapitału zakładowego: 5 000 zł

      Germany, Belgium
      +49 24023893009
      ask@leaware.com

      United Kingdom
      +44 2081900354
      ask@leaware.com

      Denmark
      +45 21671778
      ask@leaware.com

      Poland
      +48 223781522
      ask@leaware.com

      Serbia
      +38 1653980110
      +38 163332268
      ask@leaware.com

      Copyright 2023 leaware.com 

      Lea sp. z o.o. z siedzibą w Toruniu, ul. Włocławska 167, 87-100 Toruń, wpisana do rejestru przedsiębiorców prowadzonego przez Sąd Rejonowy w Toruniu, VII Wydział Gospodarczy Krajowego
      Rejestru Sądowego pod nr KRS 835659, NIP 9522205303, wysokość kapitału zakładowego: 5 000 zł