Floud

Startups

Floud is an application facilitating mobile ticket sales office that has revolutionized the approach to the organization of events. Floud is a combination of a promotion platform with a simple and cheap ticket sale channel for events. The application is offered free of charge to both organizers and consumers. The solution offers an easy configuration of events, without the need for additional agreements. In Addition Floud does not charge subscription fees. The whole idea is based on viral marketing. Application users invite their friends to participate in events creating a dynamically developing network of ticket sales and promotions.

CHALLENGE

Floud is a Finnish startup that appeared on the market in 2017. The originators of the solution saw great potential in the entertainment industry to develop and enhance the organization of various types of events. They wanted to create an application that would combine a viral promotion with a mobile ticket sales channel. The founders of Floud had a ready-made application, but they needed support from a team of professionals who introduced necessary modifications and implemented and integrated a designed solution.

GOALS

Professional system: Launch of a professional application enabling viral sale and promotion of tickets for events

Convenience and mobility: Implementation of solutions that will make it easier for users to use the application

Simple buying: Maximum simplification of the purchase process of tickets for events

Technologies

5979

sold tickets

144

events

> 1000

users

5

integrations

SOLUTION

How does it work?
1. The user downloads the free Floud app for iPhone or Android
2. The user registers themself
3. Within the application, the user can create an event or search for an event,
in which they want to take part in
4. The user invites their friends who invite others
5. The user can buy and receive a ticket within the application or observe in real time the sale of tickets for the event.

SUMMARY

The Floud application was published in May 2017, since then 5797 tickets for 144 events have been sold through it. The solution has collected positive feedback from users, and the number of application downloads is constantly increasing. Intuitive, easy to use and cost-free solution won the recognition of both event organizers and its participants. Users of the application appreciate it primarily for ease of use, maximum simplification of the shopping process and the ability to invite and interact with friends' events.

"

We are building the most social ticket office in the world for buying tickets for event going guests and also for organizing events and selling tickets (…) Leaware takes care of technical development. We have prepared the idea, concept and layouts, and they are doing all the technical stuff

Samu Saastamoinen & Janne Haila, owners Floud

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